Our New Brandmark
We Are Powerful.
We Are Informational.
We Are Ambitious.
Our new combination mark is the joining of an owl and coat of arms. While a coat of arms shield represents ownership and power, the owl is symbolic of wisdom and femininity. These two elements represent that Minthena provides women with knowledge to take ownership of their lives.
Our new brandmark.
It can also be shown as only the wordmark.
Above is the geometry behind the Minthena brandmark.
It requires clear space around all sides, equal to the the height of the “h”.
Typography
Museo Slab
The wordmark is created using the 700 weight.
The Minthena tagline is 300 Italic.
Our Colors
Colors can mean many things to many people based on past experiences and locations. The purple used in Minthena is signifying femininity and represents a woman’s achievements, while gold exhibits wealth and excess. Together this color palette represents female empowerment.
Our Mark In Use
